In what is likely one of the more unusual letters to come across health minister Adrian Dix's desk, porn website YouPorn is offering $100,000 to help build glory holes around the province.
The letter follows Tuesday's sex tips from the B.C. Centre for Disease Control, which recommended "choose sexual positions that limit face-to-face contact... use barriers, like walls (e.g., glory holes), that allow for sexual contact but prevent close face-to-face contact."
The advice itself quickly went viral.
To support the creation of more glory holes, YouPorn vice president Charlie Hughes has penned a letter to Dix.
"We applaud the BC Centre for Disease Control's guide for its recommendation of the use of glory holes during intercourse to limit face-to-face contact during sex, in the name of safety," he writes in the letter, which was released publicly.
The porn executive goes on to agree with the provincial health organization about the fact people will and should keep having sex during the pandemic.
Now this is how you do timely, rapid response PR:
— Bethany Lindsay (@bethanylindsay) July 22, 2020
"Today at YouPorn, we sent a letter to Honorable Adrian Dix, Minister of Health of British Columbia, for a $100K grant to support the building of glory holes across the province, further promoting 'socially distant' safe sex." pic.twitter.com/YrpbFhVKCy
"To help provide people with a safe option for engaging in sexual activity, we would like to offer the province of British Columbia a grant of $100K to support the building of glory holes across the province," Hughes continues.